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Tags: Experience
Source Marketing Direct and Selfridges: The Customer is King!

It was the late Harry Gordon Selfridge who coined the term ‘the customer is always right’. Source Marketing Direct uncovers how refining the customer experience can increase the business’... Read more

Source Marketing Direct adopts a ‘Business to People’ ethos for 2012

London based firm Source Marketing Direct is reshaping its Marketing Strategy after trends highlight people ‘buy’ people, not just products or services. In 2012 the firm will move from... Read more

Source Marketing Directs, Hector Montalvo Agrees Marketers Must Get Out of Comfort Zone to Progress

Hector Montalvo of Source Marketing Direct started his career in marketing 10 years ago. Recent research by Marketing Week deems ‘Marketers’ as having a natural flair for leading a... Read more

Source Marketing Direct shares its feel good secret: corporate social responsibility practice!

Source Marketing Direct looks at corporate social responsibility from a small business perspective as well as the benefits involved. Corporate Social Responsibility is a business model wherein an organisation... Read more